This video is a segment from a longer video created for a client who wanted to on-board their new employees with a consistent message about the culture and expectation of the organization.

Bill talks about the difference between an ON-Brand customer experience that magnifies the brand promise versus an OFF-Brand experience that offers no differentiation.

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Bill provides world class executive consulting, dynamic keynote presentations, transformative workshops and high stakes facilitation. Bill is a Professional member of the Canadian Association of Professional Speakers (CAPS) and the Global Speakers Federation (GSF).

Click here to find out how Bill can get your team Fired Up & Focused and help you push beyond the norm and achieve desired outcomes.

For more information about having Bill speak about this topic at your next event, visit Kickass Keynotes